r/valueinvesting
Netflix 正在封堵密码共享漏洞
Netflix 的新 MFA 和 TF1 合作将转化密码共享者并增加高利润内容，有望超出 Q3 预期。
- 严格的多因素认证将把 1 亿密码共享家庭中的 10%-30% 转化为数百万新的付费订阅用户。
- 与法国 TF1 的合作以极低成本带来了深度的本地内容和高利润率的收入分成。
- 剪线趋势赋予 Netflix 签约更多电视频道的筹码，在全球范围内扩展内容和分发渠道。
Netflix 从7月7日起将推出与个人账号绑定的多重身份验证（如Face ID等），以消除此前通过旅行和短信验证码实现密码共享的漏洞。
在几年前首次实施密码共享限制之前，Netflix曾估计有100万个家庭在共享密码。即使现在仍有10%至30%的人继续这样做，也将为现有的3.25亿订阅用户带来数百万新增用户。
这一更新在Netflix开始弹出提示，要求用户为其个人账号输入邮箱后，迅速被用户和媒体关注到。
股价因此下跌，似乎管理层正在探索多个增长路径。如果这项举措奏效，第三季度的业绩指引将轻松超出预期。
还有一个未受广泛关注的更新：Netflix已与法国市场领先的TF1电视频道达成合作，将其接入自家应用。TF1拥有数十万观众基础，且内容极具本地化特色。这对双方都是双赢局面——Netflix获得新内容，同时以极低成本实现内容分发和收入分成，利润率极高。
这是一个测试案例。随着全球范围内“去有线电视”趋势的持续，电视台有充分动力加入Netflix，以开辟新的传播渠道。这能为它们带来新观众，也帮助Netflix扩充内容库并增加收入分成。
考虑到有线电视服务商和YouTube TV的收费水平，Netflix在此策略上还有巨大的发展空间。
Everyday it gets closer to a cable tv..
I pay $26.99/mo so I can add them on 3 devices of mine and one with my mother-in-law. She rarely watches it, as do I, but it's nice to have because I've had it for 20 years almost now.
I've dealt with all the price increases, cancelling TV shows after a season or two (Mindhunter), and the bouncing back and forth with authentication codes lately.
I'm tired of it. I sacrificed live sports via cable for cheaper TV entertainment in Netflix. With that gap closing and my income better than it was in my 20s and I miss live sports.
I have been doing research and apparently I can get DIRECTV and similar cable packages, with like Disney+ (requirement for kids), Hulu and ESPN. YouTube appears to be a decent option too. I just have to figure out what Bally Sports / Fan Duel for my Detroit teams.
If anyone has any suggestions or thoughts, I'm more than happy to hear them.
Are you me?
I just cancelled this month after having Netflix streaming since 2010.
Price increases every year. Locking down how many devices I can use it on. No premier original series anymore.
I have too many streaming services as is.
Ditched Netflix, Hulu, paramount and peacock.
Don’t miss any of them.
i pay less than $2 a month for a debrid service subscription and have a better than netflix experience in higher quality and can stream anything i want whenever wherever
I cancelled my old credit card tied to Netflix and the subscription went dark. Waiting to see if anyone in my family says something. So far, crickets…. Netflix has terrible content and is really overpriced.
Netflix sucks. Their restriction on password sharing when I was paying for 4 screens and only two users really using the account mean they lost a customer over being cheap
Hardly a few people will sign up. Netflix is too costly for what it offers.
Better to sign up for one month during summer or winter holidays to binge watch shows and then cancel.
They don't really have enough good content to keep the subscription running all through the year.
I'm being honest there are far better and cheaper services in terms of raw content.
In my country full HD cable costs less also.
These comments are the most bullish I've ever been on NFLX. Everyone at work I've talked to is not canceling NFLX. Every woman, including my wife, is not canceling NFLX. My kids love the content on NFLX more than Disney. I don't watch NFLX but I don't need to. My parents aren't canceling NFLX. Bunch of dudes in here need to realize you're not who NFLX is building content for.
I saw an interview with the CEO Ted Sarandos. The guy doesn't know anything about making good content and has clearly never worked in a production environment (just like all the other studio execs). This is what is going to drive them down as long as they are relying on their own content. Getting more subscribers by cracking down on passwords is just temporary and partial fix.
The board needs someone to helm the entire creative production pipeline. Someone who can balance money and creativity. They need to hire this person and then trust fall into their arms. They won't do this though. You don't get to be CEO of a company like Netflix by being a courageous risk taker.
Nah. If you tell them you're cancelling it they cry and whine and insist they are going to watch it....then they don't.
I'm already paying $100/month for a french horn I know damn well will never be played again.
Ah yes, alienating users will definitely help their business recover. Shit content, better streaming services, CEO departure, Paramount debacle. I tried for a while but sold months ago. Textbook value trap.
Bad bot
Losing a consistent paying customer since 2009 isn’t a big deal? Lmao TIL
These corps works in infinite growth. Eventually their enshitification strategies to skeeze customer base will bite them up.