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r/nior/nio· u/DryDivide2534· 19d agoNews 0

⚡ More than 90% of early NIO L80 owners opted for the "Battery as a Service" (BaaS) battery rental option, with prices starting at 156,800 yuan.

Investor summaryBullish

Over 90% of early NIO L80 buyers chose the BaaS lease option, highlighting strong demand for the new EV's flexible pricing and features.

Bull points
  • Over 90% of early Ledao L80 buyers chose the BaaS battery leasing option, validating NIO's flexible pricing and recurring revenue model.
  • Strong preference for higher trims (62% Max+) and premium configurations indicates robust consumer demand for the new flagship SUV.
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👉NIO today released purchase data for the first batch of L80 owners:

Over 90% of car owners chose the Battery as a Service (BaaS) leasing option.

62% of car owners chose the Max+ model.

58% of car owners chose the Jingyue Black exterior color.

Over 70% of car owners chose the Banyan Brown interior finish.

Over 55% of car owners chose the 21-inch six-spoke Obsidian Black wheels.

Over 70% of car owners chose the "Step by Step Rising" wing-shaped electric running boards.

More than 90% of early NIO L80 owners opted for the "Battery as a Service" (BaaS) battery leasing option, with prices starting at 156,800 yuan.

According to a previous IT Home report, the NIO Ledao L80 was launched on May 15. Positioned as a flagship smart SUV with a double cab and five seats, the new car has a starting price of 242,800 yuan for outright purchase and 156,800 yuan for the BaaS battery leasing option.

Advantage: The outright purchase price is 242,800 yuan, while the battery leasing option costs 156,800 yuan.

Max+: 259,800 yuan for the complete vehicle purchase and 173,800 yuan for the battery lease option.

Ultra+: 279,800 yuan for the complete vehicle, 193,800 yuan for the battery lease option.

The Ledao L80 is 5145 mm long and has a wheelbase of 3110 mm. It features a 240-liter power front trunk and a 1200-liter rear trunk. It offers two intelligent driving solutions: LiDAR and machine vision. The LiDAR version is equipped with the Shenji NX9031 intelligent driving assistance chip and the NIO World Model intelligent driving assistance system; the machine vision version incorporates an NVIDIA OrinX chip.

The car is equipped with a 17.2-inch 3K immersive central control display, as well as a Ledao sound system with 23 custom speakers, 2048 watts of power and 24 independent channels, which adopts a 7.1.4 channel configuration and is compatible with Dolby Atmos.

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