r/nio
Nio taps basketball legend Yao Ming as ES9 chief experience officer ahead of launch
Nio names Yao Ming as ES9 SUV experience officer, highlighting its new World Model and rapid delivery readiness.
- Yao Ming's global influence is expected to build strong momentum for the ES9 flagship SUV launch.
- The ES9 will debut the new Nio World Model, showcasing the company's technological advancements.
- Nio emphasizes that the vehicle is ready for rapid delivery, indicating strong supply chain execution.
"Nio announced that basketball legend Yao Ming has been named chief experience officer for the ES9 SUV.
Nio hopes to leverage the global influence of the NBA Hall of Famer to build momentum for its flagship SUV launching tonight.
The ES9 will be the first to feature the new version of the Nio World Model and is ready for rapid delivery."
did not expect such a huge icon to be a big part of nio! well done! if the es9 is a good fit for yao ming, then everyone is going to check it out to see how big and spacious it really is.
Is this why the share price is rising? Western recognition of this athlete?
Like a younger MJordan?
More like a bigger shaq. Dude is huge. If he can fit in the SUV it must be very roomy.
As usual, Nio fails on marketing